Desiging a bottle
March 5, 2014 § Leave a comment
Found this interesting video on ones designers process on designing bottles. I know it’s a different kind of bottle to the bottle that i am designing but it is still interesting to see somebodies process, and how it follows function more than it does form.
Previous Purdey’s Promotions part 2
February 25, 2014 § Leave a comment
Agency: Saatchi & Saatchi
Country: Australia
Released: August 2000
Geezer
Curry Head
Lamp
Previous Purdey’s Promotions
February 20, 2014 § Leave a comment
Agency: Abbott Mead Vickers
Country: United Kingdom
Released: November 2008
The Purdey’s Affect
The Animal Within
Revifiaction
Purdey’s Brief
February 15, 2014 § Leave a comment
Today I started to look at my new brief. The brief is a live brief from the D&AD company. The brief I have deiced to do is the repackaging of the brand Purdey’s. I have decided to do this brief as i would like to tackle a packaging brief.
‘Repackage Purdey’s Rejuvenate and extend its range to include one new product – Purdey’s Natural Energy. With the world increasingly looking for products that work in harmony with our bodies, it’s time for Purdey’s, in its own way, to share its secret more broadly. Your challenge is to create packaging designs which enable this to happen, without losing the curiosity of the brand.’